I believe it is a specific (patented?) bottle shape for wines from Langhe / Alba (hence the Albeisa) to distinguish it from Bordeaux / Burgundy / Mosel bottle shapes
Found an interesting history for it here:
Interesting that the branding relates to the bottle shape rather than a wine region / terroir, but I’m guessing that if they limit to producers of the area it becomes the same thing
Fun fact - wine is endlessly interesting (or was that ‘horribly complicated and unnecessary divisive’?)
BTW, admit it! You just wanted to show off about the skiing again, didn’t you?!