I heard somewhere that land there is more profitable if used for tourism rather than growing vines. So if anything the vineyard area is shrinking, presumably at least around places where tourism is already established. Probably also depends on the quality of wine that the grapes go into.
Fair question with two answers.
The first, as others have already mentioned, is that the cost of grapes continues to rise at alarming rates on the island which is naturally increasing the final cost of wines.
The other is that last year i’d originally purchased the 2019 Familia (their more ‘entry level’ assyrtiko) after tasting a sample from the winery. However once the wine got to us I felt there were some issues with premature oxidation and so were offered a favourable price on the Cuvée 15 2019 by way of apology. So I gladly took it and offered to members at a lower price.
Hope that clears things up
It does. Thanks Matthew.